The amount of data with organizations of all sizes and in all verticals is massive and is constantly increasing. When properly treated and mined, this data could be an extremely valuable source of insights that guide the strategies pursued by the organizations. Thus, enterprises that stand to gain are those with the capabilities to manage large amounts of data, extract relevant information, analyze it, and derive insights about the unique needs and behaviors of customers.
This is why a career in big data is a particularly exciting and rewarding prospect, given how a large and ever-rising number of organizations are looking to hire people with the skills to manage and distill massive data sets.
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