Classification of Sales Leads: Hot, Warm or Cold

Classification of Sales Leads: Hot, Warm or Cold slideshare.net

A typical telemarketer makes at least 140 live calls, talks to at least 40 decision-makers, acquires at least 10 fresh contact emails, and sends out reference materials to at least 140 contacts – all in a day’s work. That looks quite a lot to finish in a plate – unless you’re a foodie. Do all these guarantee a Lead? Let’s see.

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